The Managed Virtual Presence are part of TriPoint's Managed Services offerings targeted at companies who want to enter the North American Market. The Managed Virtual Presence allows companies to enter the market in a graduated fashion, keeping the investment in line with the returns. Traditionally entering a new market means setting up an office, recruiting a general manager, hiring a sales/business development person, supported by a sales engineer and an office manager. The general manager will spend the first few months setting up the legal entity, the accounting structures, state/local registrations, finding real estate, hiring the team members, defining compensation models, identifying PR companies, signing up systems integration partners - generally necessary and expensive activities that do not contribute to the bottom line. During the ramp-up period the team will try to establish a network of contacts, get visibility at tradeshows, engage with PR and marketing agencies, and start building a pipeline. At best, it will take several years before achieving financial break even. At worst, organizational issues, such as hiring mistakes remain undetected for a long time, as it is not clear whether a lack of sales should be attributed to 'slow growth' or a less-than-capable general manager or sales leader.

TPI created the Managed Virtual Presence to provide our clients a smooth entry into the US market, supported, accompanied and - where needed - managed by TPI executives.

TPI Managed Virtual Presence provides:

• Virtual Presence, which helps establish the legal presence, the accounting structure, the address, the phone number, etc. The Virtual Presence is supported by an Internet-based collaboration infrastructure that provides a shared access to documents and accounting information.
• Relationship Management, which helps establish local supports services (accounting, legal, PR, marketing, intellectual property), provides administrative and management services, meeting logistics, tradeshow support, and recruiting support
• Virtual Business Development, where TPI works with our client to represent them to potential customers, represent the client at tradeshows, manage their US pipeline, provide US-based technical support and work with local systems integrators to implement the product after a successful sale.

The Managed Virtual Presence is a highly flexible and configurable service - once the client hires their own team, TPI can continue to provide administrative or managerial support functions, and when the client is ready, systems, data, information and records will be transitioned. Alternatively, the Managed Virtual Presence can also become a Value Add Reseller (VAR) or distributor relationship - all depending on the client needs and market opportunities.

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